The launch marks another step in Chicopee’s commitment to innovative cleaning solutions that help customers raise hygiene standards, meet sustainability targets, and simplify cleaning operations.

USA – Chicopee, a Magnera brand and a leading producer of professional cleaning wipes, has launched an expanded version of its rMicrofibre range.
The updated portfolio offers a broader selection of 100% recycled microfibre products created to help customers address the varied hygiene needs and operational demands of contemporary cleaning settings.
The new range builds on the success of Chicopee’s original rMicrofibre wipe and now comprises three products: rMicrofibre Light, rMicrofibre Plus, and rMicrofibre Super. These are available in different formats to accommodate various cleaning environments and levels of risk, while red, blue, green, and yellow colour-coded options support the separation of cleaning tasks and zones in accordance with HACCP principles.
The range can mechanically remove 99.99% of bacteria, allowing reduced chemical use in lower-risk areas since it uses only water. It also remains compatible with cleaning chemicals when disinfection is necessary.
The products are made in Europe from 100% recycled, GRS-certified materials. According to Magnera’s internal lifecycle assessment, they generate more than 30% less CO₂ than comparable non-recycled products.
Lorenzo Vaira, Product Manager for Europe at Chicopee and Sontara, said, “With the expansion of our rMicrofibre portfolio, customers can now choose the right product to fit different cleaning requirements, sustainability objectives and operating models.”
“Whether organizations need a disposable solution for hygiene-sensitive areas and operational simplicity, or a reusable cloth for lower-risk environments, they can benefit from the same proven microfiber technology and sustainability credentials across the range.”
Producing the range locally also lowers transport emissions relative to imports from the Far East and offers customers a more dependable and adaptable supply chain.
The range is intended for healthcare, hospitality, foodservice, retail, transport, and facility-management settings. It can be used for regular cleaning as well as in higher-risk areas where removing bacteria and preventing cross-contamination are especially important.
Unlike many disposable microfibre products that mix microfibre with viscose, potentially weakening cleaning performance and chemical compatibility, Chicopee’s rMicrofibre range is made entirely from microfibre.
Its premium 32-split, ultra-fine fibres increase surface contact, enabling the wipes to capture and hold dirt, grease, and bacteria instead of transferring them elsewhere.
For customers seeking a reusable option, rMicrofibre Super offers a cost-effective alternative to textile microfibre while providing a comparable premium, cloth-like feel and durability.
Its added bulk and abrasion resistance make it suitable for demanding cleaning tasks and useful for reaching confined or difficult areas.
Internal testing found that rMicrofibre performs better than viscose-containing disposable microfibre alternatives in particle retention, oil removal, and abrasion resistance.
It also produces streak-free results on glass, stainless steel, mirrors, monitors, and touchscreens commonly used in modern facilities.
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